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PRODUCT MANAGEMENT BOOK

Thursday, June 27, 2019


In this post, we cover 5 product management books that will serve you well in Some on the list are free to download!. Here are the 10 best product management books, covering topics from launching new products to keeping your team productive. Books are an important source of knowledge, even for jobs as hands-on as product management. Sometimes authors put the hardest of.


Product Management Book

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You don't have to go too far to find a top 10 list of books for Product Managers. So why would I write another one? Because all of these lists are. Here's an extensive list of product management books which will change your career. Whether it's about product tactics, UX, strategy or leadership. The knowledge from these books will show you how to select, define, launch, refine, and make 7 Must-Read Product Management Books.

Most of these books will stay relatively close to the fields of business and innovation.

But we also think you should step out of the narrow product management box from time to time and focus on tangential disciplines — presentation, research, productivity, etc. The book asks us to confront whether, in an era when more and more products and services are becoming free, we can afford to stick to the old paradigm of gating our offerings and making them available only to paying customers.

Do the Work! But perhaps the most important aspect of the book for our purposes is its section discussing research. We have offered product managers plenty of advice on this blog about how to more strategically set your priorities and how to boost your productivity.

And while Do the Work! Crossing the Chasm Here is a more traditional product management book, focusing on how businesses can develop products that make that rare and difficult leap from cool novelties for a small group of early adopters… to full-blown mass-market successes.

We include Crossing the Chasm here partly because its principles have stood the test of time. This is simply a great explanation of how a successful product will make its way through a standard bell curve — from early adopters, to the early majority, to the late majority and finally to the laggards — and how to structure your products to follow this successful path.

And with good reason. As a product manager, you will no doubt have to present your plans — particularly your product roadmap — to several different audiences. Presentation Zen offers dozens of great ideas for making your insights and arguments resonate as you present them. The Art of Product Management.

Top 10 Books for Product Managers of All Levels

Like Crossing the Chasm , we feel comfortable including this one because it has stood the test of time. The book offers valuable lessons for product managers about developing an effective product roadmap , adequately equipping your support teams which few businesses do, even today , properly implementing agile, etc. Although this is one of the best books for product managers in the technology industry specifically, we believe its principles are broad enough to offer value to a PM in any field.

This short book addresses a single topic, meetings, and offers some new insights about it. Author Al Pittampalli offers a fresh take on office meetings and introduces some very high-threshold criteria that a manager should have to meet before being able to call a meeting at all.

There are some great ideas here for product managers, in terms of finding other ways to communicate updates or other important information without having to assemble a large group of people in a room or a Google Hangout session for an extended period of time. Here is another pure product management title, written by one of the most successful product managers in modern times.

And guess what? Or, just as frustrating, other successful companies employ a culture of remaining nimble and adapting to new technologies to stay competitive — but often make the mistake of adapting the wrong new technologies and losing because of that misstep. This is one of our must-read books for product managers because it forces you to acknowledge that your product is never finished, your business no matter how successful can never slow down and rest on its laurels — and that true product management is really a process of innovating, continually learning, and continually adapting.

Any other great books for product managers we forgot?

Cracking the PM Interview: How to Land a Product Manager Job in Technology

Please share them in the comments section. Competitors make our own products better—they create urgency and drive innovation by providing both motivation and a measuring stick. When I began the transition to becoming a Product Manager, I was very blessed to have a great mentor at our company, who gave me a reading list to start and several others along the way. Further afield from product management specifically: Good books are good book, no matter which gender wrote them. That said, I strongly recommend Lean Customer Development: Building Products Your Customers Will Buy by Cindy Alvarez who drills down on the specifics of learning what customers really need and thus will buy.

Hi Shaun, Thanks for sharing. As Charles said, Hooked is definitely a must read!

10 Must-Read Books for Product Managers

Delivering Happiness — Tony Hsieh 2. The Lean Startup — Eric Ries 3. Start With Why — Simon Sinek everybody read that, right?

Hooked — Nir Eyal 5. Sprint — Jake Knapp.

Wood , Thomas Lah. Thanks for the additional suggestions! I definitely leaned on some of my PM colleagues for recommendations.

Chan Kim! Great list! Thanks, Joshua! Lean Startup is much more readable than Four Steps. A matter of preference, I suppose. Lessons from 47 years of experience, including Hewlett-Packard, Apple, 75 products, and 11 startups later. Value Proposition Design: Thanks for reminding me of it!

I notice you posted ten books by men. Thanks for your comment! Build Better Products: Hi Shaun, thanks for this post. Examine the role from all sides to learn not only how to land a job, but master your daily responsibilities and advance your career as well. Start by understanding the keys to success, then learn how to become a product expert and customer advocate, effectively manage your teams and increase productivity, and further your career.

25 Must-Read Books for Product Managers & Product Marketers

The Product Manager's Desk Reference 2nd Edition Steven Haines A companion resource to The Product Manager's Survival Guide, keep this all-in-one reference on your desk to quickly look up product management strategies, processes, tools, and templates.

Hooked: How to Build Habit-Forming Products Nir Eyal Use behavioral psychology to hook customers and keep them coming back — without resorting to expensive and aggressive advertising.

Learn how to create "viral loops" so users instinctively reach for your product, build customer engagement, and develop products people love. So says Marty Cagan, whose book takes you through how you should decide which products and designs to pursue, how to prove your proposed product will be successful, defining a minimum viable product, and juggling the conflicting needs of execs, customers, sales, engineering, and design.

Or examined a new device from every angle, baffled by how to turn the thing on? He'll remind you not to get caught up in slick technology and forget that your main job is to solve human problems. Susan Weinschenk Design isn't just pretty, it's purposeful.

You want people to respond to your website in a certain way, or take a specific next action, so learn why people act the way they do: what grabs their attention? Is peripheral or central vision more important? What fuels people's actions?Value Proposition Design: And while some books are written specifically with product managers in mind, others carry valuable product management insight without advertising the fact. Find out how you can spur adoption not just among your early users, but your entire customer base by capturing the attention of each vital user segment.

There are some great ideas here for product managers, in terms of finding other ways to communicate updates or other important information without having to assemble a large group of people in a room or a Google Hangout session for an extended period of time. Is peripheral or central vision more important?

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